Date: Wed, Apr. 29th, 2009 07:36 pm (UTC)
I think that an unemployed person would appreciate it more. Maybe they wouldn't have normally gone to a certain business but now will give 'em a chance. It would buy loyalty, which is one of the hardest things a business can do. This is underscored by a belief (based on my anecdotal evidence of the many friends hurt by this downturn): the unemployed person is merely going through a rough patch now, has been employed in the past (as evidenced with UI stub), will be employed again, and that person will remember this small thing.

I think that if they can cut a deal for the employed, they can cut a deal for one of the 9% in WA who's getting UI checks which implies effort to regain employment. It's not like offering a discount to everyone who walks in the door and drops a company name -- you have to show a badge if you're working for one of those 3. Extending to UI folks sounds totally reasonable to me.

Margins on grocery stores or some cheap establishments might be tight. I overheard the lady at Quizno's talking about how difficult it was to maintain a similar discount to the same crowd where it's a frequent expectation among restaurants in Fremont to give these discounts. I wouldn't think of expecting the taco truck to offer it either. But, I don't believe thin margins are the case for some of the sushi and Thai shops around Fremont. :) I have 7 years of intense research on the Fremont lunch scene but I suppose it could be different in other neighborhoods.
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